Sustainable Fashion for the Rest of Us:
5 of The Best New Mainstream Fashion Lines

These five fashion lines are making stylish sustainabile fibers available widely.

See all the 2011 Heart of Green Award winners!

By Emma Grady

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H&M Conscious Collection

Known for bringing seasonal trends to the masses, fast fashion retailer H&M is launching the Conscious Collection, a new ongoing collection for women, men and kids made with eco-friendly fabrics such as organic cotton, organic linen, recycled polyester, and Tencel (a biodegradable cellulose made from wood pulp). The inaugural collection hits stores April 14; prices will range from $10-$60.

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