Plenty Magazine Subscribers Folding into MNN

The failed green magazine Plenty will be merging some efforts with Mother Nature Network.

March 3, 2009 at 11:15PM by Brian Clark Howard | comment

The green blogosphere has been buzzing since this afternoon about the latest developments with ill-fated magazine Plenty. I've received a number of inquiries, including requests to put something on URTH Guy. (I had actually meant to do some sleuthing earlier, but have been busy preparing for a TV appearance tomorrow morning on ABC News Now.)

Anyway, the word from MNN blogger Shea Gunther is that his site will be taking over the feeds currently going out to Plenty's RSS subscribers. In addition, Plenty's valuable newsletter list will begin receiving a special supplement from Mother Nature Network. Shea writes that he expects other content sharing to be likely as well, with details to come.

Not sure what could happen, if anything, regarding Plenty's former print subscribers.

The announcement is potentially good news for Plenty fans and creditors, as one suspects some money has changed hands. It also may give Plenty founder Mark Spellun a chance to restart his beloved brand, should future funding become available.

In unrelated green media news, congrats to Jill Fehrenbacher, Mike Chino, Olivia Chen and the rest of the Inhabitat team for securing $500k in additional VC funding. We look forward to seeing what great things you'll do with it.

Oh, and check out the spifftastic graphic of the MNN-Plenty deal over at Ecorazzi. Very niiice.

Back to my notes!

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