11 Powerful Environmental Messages
These Images from Various Ad Campaigns Around the Globe Remind Us That the Planet Is in Peril
By Annie Bell Muzaurieta
Polar Bear
"Polar Bear" for Ecoeduca
Chile
By DRAFTFCB + IDB
The message: "Global warming is leaving many homeless"
All images courtesy of Advertising Community Together (ACT), a nonprofit that promotes responsible communication on sustainability, equitable development, and social responsibility.
Ice Cream
Belgium
By VVL BBDO
The message: "The first signs of global warming are now clearly visible. We urgently need to limit greenhouse gas emissions."
Orang Utan
France
By Publicis Conseil
The message: "If you don't preserve nature by using low wattage bulbs, who will?"
Deer
"Deer" for WWF
Romania
By Ogilvy & Mather Bucharest
The message: "Rubbish can be recycled. Nature cannot."
Under the Sea
Switzerland
By Lowe Zurich
The message: "The greatest wonder of the sea is that it's still alive."
Lobster
Spain
By Contrapunto
The message: "By 2050, indiscriminate fishing will have taken away 90% of marine species."
Glove
France
By Y&R Paris
The message: "Unfortunately, rubbish doesn't pick itself up."
Tarzan
Denmark
By Uncle Grey
The message: "15 km2 of rain forest disappears every minute."
Radial Turtle
United States
By Goodby, Silverstein & Partners
The message: "Non-native species of the California coast."
Alligator
"Alligator" for Fundacao O Boticario de Protecao a Natureza
Brazil
By Almap BBDO
The message: "The devastation of nature threatens more animals than you think."
Elephant
"Elephant" for IFAW
Netherlands
By Rapp Collins
The message: "Will only words remain? Time is running out!"
All images courtesy of Advertising Community Together (ACT), a nonprofit that promotes responsible communication on sustainability, equitable development, and social responsibility.




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